Research and Markets (http://www.researchandmarkets.com/research/7fzsf5/databook_q1_2014)
has announced the addition of the "Databook
Q1 2014: Social Media Advertising Spend in Italy" report to
Social media advertising spend in the Italy stood at US$128 million by
end of 2013, accounting for 5.7% of online advertising.
During 2009-2013, social media advertising in the country has increased
at a CAGR of 61.1%. This growth is expected to continue in 2014 with
brands expected to spend US$200 million, representing an increase of
56.4% over 2013. Over the forecast period (2014-2018), social media ad
spend is set to grow at a CAGR of 31.9% to reach US$606 million in 2018,
accounting for 14.9% of the online advertising spend.
This report answers the following key questions:
The social media advertising spend database breaks down into
following key areas:
For more information visit http://www.researchandmarkets.com/research/7fzsf5/databook_q1_2014
[ Back To NFVZone's Homepage ]