The GSMA today announced that the 2014 Mobile World Congress has
officially been certified as carbon neutral, making it the world's
largest conference and exhibition to have achieved this important
designation. AENOR (Asociación Española de Normalización y
Certificación) has verified that the GSMA successfully completed the
certification process under the PAS 2060 international standard and
Mobile World Congress has achieved a zero carbon footprint. The
certificate was presented to John Hoffman, CEO, GSMA Ltd. by Eva Subirá,
Director of AENOR in Catalunya.
The 2014 Mobile World Congress generated approximately 165,000 metric
tonnes of carbon dioxide equivalent (tCO2e); it is estimated
that 89 per cent of carbon emissions related to Mobile World Congress
resulted from attendees travelling to and from the event, as well as
their stay at the event, while the remaining 11 per cent are associated
with the venue and operation of the event.
"We are very proud to have received this certification, as it marks a
major milestone in our long-standing commitment to reduce the impact of
Mobile World Congress on the environment," said John Hoffman, CEO, GSMA
Ltd. "However, this is just one step along the way. We will continue to
work to reduce the carbon footprint of Mobile World Congress through a
range of existing and new initiatives, in concert with Fira Barcelona
and local partners. Importantly, we are focused on educating our
exhibitors and attendees and providing them tools sothat they can
reduce their individual footprints and work with us to offset their
In order to obtain the certification, the GSMA worked with consultancy
Factor CO2 to calculate Mobile World Congress' carbon
footprint, develop a management plan for reducing its impact and
compensate the remaining emissions. As an independent third party, AENOR
has confirmed that the sources of emissions identified and the
greenhouse gas emissions are correct, in accordance with the
international standard PAS 2050:2011. Further, AENOR has verified that
Mobile World Congress is neutral in emissions, following the GSMA's
implementation of reduction measures and purchase of credible carbon
credits to offset the remaining emissions generated during the event, in
accordance with the international standard PAS 2060.
Carbon credits purchased by the GSMA help finance several emissions
reduction projects registered under the Clean Development Mechanism
(CDM) of the United Nations Framework Convention on Climate Change
(UNFCCC). These projects include the Dongliuxi Erji Hydropower project
in the Hubei province of China; bundled wind power projects in the
Indian state of Rajasthan; and the Olkaria II Geothermal Expansion
Project in Kenya, amongst others.
The Mobile World Congress is the cornerstone of the Mobile World
Capital, which will be hosted in Barcelona from 2013 to 2018. The Mobile
World Capital encompasses programmes and activities that span the entire
year and will benefit not only the citizens of Barcelona, Catalonia and
Spain, but also the worldwide mobile industry. For more information on
the Mobile World Capital, visit www.mobileworldcapital.com.
About the GSMA
The GSMA represents the interests of mobile operators
worldwide. Spanning more than 220 countries, the GSMA unites nearly 800
of the world's mobile operators with 250 companies in the broader mobile
ecosystem, including handset and device makers, software companies,
equipment providers and Internet companies, as well as organisations in
industry sectors such as financial services, healthcare, media,
transport and utilities. The GSMA also produces industry-leading events
such as Mobile World Congress and Mobile Asia Expo.
For more information, please visit the GSMA corporate website at www.gsma.com.
Follow the GSMA on Twitter: @GSMA.
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