After eight quarters of declining shipments, worldwide PC shipments
experienced flat growth in the second quarter of 2014, according to
preliminary results by Gartner, Inc. Worldwide PC shipments totaled 75.8
million units in the second quarter of 2014, a 0.1 percent increase from
the second quarter of 2013.
"While the worldwide PC market stopped two years of declining shipments
in the second quarter, there were mixed results, as stabilization in
developed markets was offset by a decline in emerging markets," said
Mikako Kitagawa, principal analyst at Gartner. "The PC industry in
emerging markets has been impacted by the allure of low-cost tablets.
These low-cost tablets continue to take spending from new PC units,
meaning that it will take more time for PC sales to stabilize in
"The PC market's installed based has been declining as buyers switched
to tablets and smartphones for entertainment and social media
consumption. The 2Q14 results suggest that the consumer installed base
restructuring peaked during 2013. We are seeing a slowdown in premium
tablet sales, which have already penetrated a large number of
households. PCs are now growing off a smaller installed base of newer
devices, with more engaged users. Therefore, we expect to see slow, but
consistent, PC growth. While the end of support for Windows XP drove
some of the sales in developed markets, it is the underlying business
replacement cycle that will stabilize the market."
Lenovo extended its lead as the leader in worldwide PC shipments, as its
worldwide market share increased to 19.2 percent (see Table 1). Lenovo's
PC shipments grew by double-digits in all regions except Asia/Pacific.
Lenovo's shipment growth in Asia/Pacific was still faster than the
Table 1Preliminary Worldwide PC Vendor Unit Shipment
Estimates for 2Q14 (Units)
Note: Data includes desk-based PCs and Notebook PCs and Ultramobile
Premium. Ultramobile Premium includes x86 tablets equipped with Windows
8, but excludes Chromebooks and other tablets.Source: Gartner
HP achieved its fastest global PC shipment increase in the last four
years (since 2Q10). The company has put a lot of effort into restoring
its PC business, including the review of the product family and stock
keeping units (SKUs), as well as revitalizing the channel partner
program. HP did very well in EMEA with 21 percent shipment growth,
securing the top spot in the region.
The second quarter of 2014 was the second consecutive quarter of
double-digital growth for Dell's global PC shipments. Dell benefited
from strong business PC demand. The company also did particularly well
in Asia/Pacific. Dell's shipments grew in all regions, except Latin
America, but Dell's shipment decline was less than the regional average.
In the U.S. market, PC shipments totaled 15.9 million units in the
second quarter of 2014, a 7.4 percent increase from the second quarter
of last year. This was the second consecutive quarter of year-on-year
shipment growth. Both desktop and notebook PCs exhibited an increase in
"The consumer PC market also started picking up in the U.S. The
availability of affordable, thin and light notebooks have drawn
consumers' attention," Ms. Kitagawa said. "Touch enable devices are also
widely available with decreasing price premiums compared to a year ago.
The price premium is low enough for mainstream consumers to spend the
extra money for the additional functionalities, such as touch."
Four of the top five vendors in the U.S. market experienced double-digit
growth (see Table 2). HP was the market leader, accounting for 27.7
percent of PC shipments.
Table 2Preliminary U.S. PC Vendor Unit Shipment
Estimates for 2Q14 (Units)
The EMEA PC market reached 22.5 million units in the second quarter of
2014, an 8.6 percent increase from the same period last year. Sales were
driven by a PC refresh in the professional market from Windows XP, but
also from a general uptick in professional spending, mainly in Western
European countries, as the economic environment becomes more favorable.
The expectation is that the current XP refresh is from large
enterprises, but many small and midsize businesses (SMBs) will continue
with an XP refresh through the second half of 2014, boosting the overall
In Asia/Pacific, PC shipments totaled 24.6 million units in the second
quarter of 2014, a 9.5 percent decrease from the second quarter of 2013.
Despite the decline in shipments, there are some signs of stabilization,
with minimal declines and flat growth in mature Asia/Pacific countries
and Chine. However, the low end of the notebook PC market continues to
be challenged by the popularity of phablets and voice connected tablets,
especially in smaller cities where some lower income groups prefer a
larger screen phone as their only device for communication and access to
These results are preliminary. Final statistics will be available soon
to clients of Gartner's PC Quarterly Statistics Worldwide by Region
program. This program offers a comprehensive and timely picture of the
worldwide PC market, allowing product planning, distribution, marketing
and sales organizations to keep abreast of key issues and their future
implications around the globe. Additional research can be found on
Gartner's Computing Hardware section on Gartner's website at http://www.gartner.com/it/products/research/asset_129157_2395.jsp.
Gartner, Inc. (NYSE:
IT) is the world's leading information technology research and
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senior IT leaders in corporations and government agencies, to business
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in over 9,000 distinct enterprises worldwide. Through the resources of
Gartner Research, Gartner Executive Programs, Gartner Consulting and
Gartner Events, Gartner works with every client to research, analyze and
interpret the business of IT within the context of their individual
role. Founded in 1979, Gartner is headquartered in Stamford,
Connecticut, USA, and has 6,400 associates, including more than 1,480
research analysts and consultants, and clients in 85 countries. For more
information, email firstname.lastname@example.org
or visit www.gartner.com.
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