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[June 11, 2014]
Creative Marketing Genius and YA Author Rebecca Ethington Brings Her Novel's Characters to Life Via Social Media Before the Book, "Of River and Raynn", Releases in August
(PR Web Via Acquire Media NewsEdge) Salt Lake City, UT (PRWEB) June 11, 2014 Bernard Books announced today that popular YA author Rebecca Ethington has launched a book marketing campaign that has never been done before and that will change how readers interact with books. Over the next two months, readers can visit the books main characters River and Raynn's social media sites, friend them on facebook, read their journals and participate in their lives before they even open the first page of Rebecca Ethington's book Of River and Raynn - The Catalyst. Of River and Raynn will be released August 12, 2014.
Rebecca Ethington drew inspiration for this reader interactive experience by combining her years in theatre with her talent for writing. Teens can watch as reality blends with fiction and as fiction becomes reality and they will begin to wonder what world they are in.
"I always hear about how my readers feel engulfed in my novels. I wanted to bring that to life in another way. I wanted to surround them by words, and characters, and experiences that would bring the world to life," said Rebecca Ethington.
Experience this world for yourself; it's free, online and in real time. The fun has just begun. Check out
River and Raynn's journals and social media sites will be updated every few days until author Rebecca Ethington's release of Of River and Raynn, and then continue after the release to move parallel with the story.
Readers Can Follow the Story Online The story of River and Raynn is a work of fiction. It is told through the creative genius of Author Rebecca Ethington and the associated cast and crew.
To Follow River James: There is darkness inside of everyone, the only question is what you do with it. Question Everything.
Follow River on Twitter, Youtube, Instagram, Pinterest, Tumblr, Facebook.
To Follow Raynn Smith: I am just a girl with no past but dreams. The only question now is what is real, and what is not.
Follow Raynn on Tumblr, Instagram, Pinterest, Facebook, Twitter.
About Rebecca Ethington Rebecca Ethington is the international bestselling author of the Imdalind Series, with over 300,000 copies of her books sold worldwide. Rebecca has always been in love with stories, with books, and with worlds that only live inside her mind. She was raised between the dusty bookcases of her grandparents bookstore and the dim electric glow of a bustling theatre. It was an upbringing that harbored her love of performing and storytelling, creating an imagination that brings us such spellbinding works today. Her debut novel, Kiss of Fire, was written as a gift for her 92 year old grandfather. It was that novel that sky rocketed into the best selling lists worldwide, winning Rebecca multiple awards and being hailed as a "Genius Storyteller" by USA Today Happily Ever After Blog.
Raynn Smith is played by actress Summer Sloan.
Bio of Summer Sloan: With a lifetime on stage or in front of the camera Summer has been seen in many local and national commercials, as well as the feature film 'The Great Fish'. Summer has appeared in a recurring role in the regional television serial 'Granite Flats' for the last two years. Summer has also appeared on stage in many regional, professional, touring productions including Mary Lennox at the Utah Shakespearean Festival's The Secret Garden; The Sound of Music (Leisel), Little Women (Amy March), The Little Mermaid (Ariel), and The Miracle Worker (Helen Keller). Last month Summer was awarded the Utah High School Musical Theatre Award for Best Supporting Actress for her role in Aida.
River James is played by actor Spencer Hohl.
Bio of Spencer Hohl: Spencer has spent his life on stage and in front of an audience. Spencer has been seen in regional and local theatre productions from a young age with roles such as The Three Musketeers (D'artagnan) Sherlock Holmes (Sherlock Holmes) Babes in Toyland (Rumple) among many others. Spencer is a talented musician and is currently in the middle of production for his first solo album to be released later this year.
Of River and Raynn will be available where all books are sold.
About Bernard Books: Bernard Books is a cooperative marketing company that aims to give all authors the marketing and exposure that their books deserve. Bernard Books brings authors together in a place where they can jointly promote and market their books. To contact a BernardBooks author or view their work please visit the Bernard Books website at
-END- For more information contact: Michelle Cunningham mcunningham(at)bernardbooks(dot)com (801) 477-7858 Read the full story at
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