Managing close to $500B of revenue for the world's largest consumer
product companies, Orchestro's
industry first Demand Orchestration solutions are now widely being
adopted as the industry standard.
Orchestro's success comes as consumer brand companies struggle to turn
nearly unlimited amounts of data into actionable intelligence. Today,
the company helps its customers utilize retailer and syndicated data to
better understand consumer patterns and consequently increase on-shelf
availability, run more impactful promotions and invest in the right
Market traction and highlights from the start of 2014 to date include:
Stepping Beyond the Shelf
This year, Orchestro has helped its customers respond to market and
environmental demands outside the 'traditional' scope of on-shelf
availability. This February, one of the world's largest food and
beverage suppliers turned to Orchestro in order to better plan and
execute promotions around key promotional events across the U.S. The
results were so compelling that they believe they will never look at
marketing spend analytics any other way for hundreds of promotions they
plan to run on our platform.
Orchestro is also providing guidance and support to its customers,
helping them to navigate the challenges of the United States'
Supplemental Nutrition Assistance Program (SNAP), allowing them to
understand how sales revenue and buyer behavior are impacted by the
Coming Soon: New Product Launch
Within the next month, Orchestro will release a new product, and updated
Orchestro-to-Go mobile application, which will provide deeper
insights and better integration with Orchestro's cloud based software.
the Orchestro blog and our Twitter
for more news about Orchestro.
Orchestro correlates big data to reveal patterns, trends and anomalies
that provide insight into consumer goods to shape decisions for
competitive advantage. Please visit www.orchestro.com
for more information.
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