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[April 04, 2014]
TCL Multimedia (01070) taps console gaming market [ET Net News (China)]
(ET Net News (China) Via Acquire Media NewsEdge) [ET Net News Agency, 4 April 2014] TCL Multimedia (01070) said it joined forces with China Unicom Broadband and ATET, together with ecommerce site JD.com and video game developer Gameloft, to jointly establish the "TCL Game TV Ecosystem Strategic Alliance" in a move that marks the official entry of TCL Multimedia to the game industry.
TCL is responsible for manufacturing hardware. ATET, a prominent Chinese mobile game company, and China Unicom Broadband will be the platform operators and work with TCL to develop a dual-screen integrated game platform. Gameloft, as a major content provider, will provide major games such as Modern Combat 4 and Advance GT2 for exclusive release on TCL game products. JD.com, an ecommerce site that recently formed a strategic alliance with Chinese internet giant Tencent, will be the exclusive sales channel. (HL) (c) 2014 ET Net Limited. All rights reserved. Provided by Syndigate.info, an Albawaba.com company
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