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[March 07, 2014]
Kaymu Takes Africa's 'Traditional Sellers' Online [Ventures Africa]
(Ventures Africa Via Acquire Media NewsEdge) VENTURES AFRICA – Fostered by burgeoning smartphone market and a rapidly growing internet penetration, traditional trading in Africa is gradually moving towards online platforms as sellers seek to increase their market reach through cost effective mediums.
This is creating newer opportunities for businesses and carving out niches for ecommerce firms. One of such is Nigeria's no. 1 online marketplace, Kaymu.com. It offers sellers a new and secure platform to bring their own business online while providing buyers the convenience of shopping, regardless of their location.
"With thousands of sellers using the Kaymu platform, many businesses can see that with social media sites such as Facebook and Twitter dominating the internet an online marketplace like Kaymu is still Nigeria's online Osun-Osogbo," said Massimiliano, Kaymu Nigeria's MD.
Many of Kaymu's sellers are expert merchants and usually built up their online presence elsewhere before moving onto the platform. The supply in Nigeria is a major key area that sellers look at before using the power of Kamyu to create a feasible business, the MD added.
Building an online shop and presence is an excellent way of reaching out to many customers across Africa and the best way to reach customers throughout Nigeria. Kaymu offers a cost effective and simple way for sellers to create their own free online store where products such as mobile phones, computers, beauty, home and much more can be sold to buyers. It is available for everyone, from electronic store owners to individual sellers wanting to create a business or sell the occasional item.
The platform not only provides a selling point but enables sellers to manage their inventors, transactions, sale processes and communication with their customers in a convenient and safe manner.
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