Canon U.S.A., Inc., a leader in digital imaging solutions, announces the
addition of three new versatile and high-performance PowerShot digital
cameras to its ELPH lineup. The ultra-compact PowerShot ELPH 150 IS,
PowerShot ELPH 140 IS and PowerShot ELPH 135 digital cameras are ideal
for capturing sharp, high-quality images and video.
Each new PowerShot ELPH digital camera features a powerful zoom lens and
image sensor combined with the DIGIC 4+ Image Processor providing clear,
crisp and vivid images. In addition, all three cameras are equipped with
a dedicated movie button, allowing users to quickly capture meaningful
memories in 720p HD video.
Canon's new PowerShot ELPH digital cameras are designed with ease-of-use
in mind, enabling users to enhance their photography through a series of
intuitive features. In Smart AUTO mode, each camera will analyze the
scene at-hand and select the optimal camera setting. ECO mode can reduce
battery consumption by dimming and eventually turning off the LCD screen
when not in use, helping to increase the number of shots and time
capturing video in-between charging cycles. In addition, the convenient
Help Button offers a quick and easy way to uncover the potential of each
camera by explaining the functionality of various settings and features.
"These new PowerShot ELPH cameras are ideal for those individuals who
realize that their everyday moments are worth capturing on a dedicated
digital camera that delivers stunning image quality," said Yuichi
Ishizuka, executive vice president and general manager, Imaging
Technologies & Communications Group, Canon U.S.A.
PowerShot ELPH 150 IS digital camera
The PowerShot ELPH 150 IS digita camera is equipped with an impressive
10x optical zoom lens and 20.0 megapixel sensor, enabling users to
capture photos with outstanding image quality. In addition, this digital
camera features Intelligent IS - a setting that automatically chooses
from eight different modes to help optimize image stabilization based on
various shooting conditions.
The PowerShot ELPH 150 IS digital camera will be available starting in
February for a retail price of $149.99 in a variety of colors - blue,
red, silver and black.
PowerShot ELPH 140 IS digital camera
The PowerShot ELPH 140 IS digital camera also delivers high-quality
imaging capabilities with a powerful 8x optical zoom lens and 16.0
megapixel sensor. Like the PowerShot ELPH 150 IS, the PowerShot ELPH 140
IS digital camera features Intelligent IS mode helping to make shooting
both simple and intuitive.
The PowerShot ELPH 140 IS digital camera will be available starting in
February for a retail price of $129.99 in two colors - gray and red.
PowerShot ELPH 135
Also featuring an 8x optical zoom lens and 16.0 megapixel sensor, the
PowerShot ELPH 135 digital camera offers stunning imaging capabilities
at a budget-friendly price.
The PowerShot ELPH 135 digital camera will be available starting
February for a retail price of $119.99 in black, silver, red and purple.
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer,
business-to-business, and industrial digital imaging solutions. With
approximately $36 billion in global revenue, its parent company, Canon
Inc. (NYSE:CAJ), ranks third overall in U.S. patents registered in 2013†
and is one of Fortune Magazine's World's Most Admired Companies in 2013.
In 2013, Canon U.S.A. has received the PCMag.com Readers' Choice Award
for Service and Reliability in the digital camera and printer categories
for the tenth consecutive year, and for camcorders for the past three
years. Canon U.S.A. is committed to the highest level of customer
satisfaction and loyalty, providing 100 percent U.S.-based consumer
service and support for all of the products it distributes. Canon U.S.A.
is dedicated to its Kyosei philosophy of social and
environmental responsibility. To keep apprised of the latest news from
Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and
follow us on Twitter @CanonUSA.
†Based on weekly patent counts issued by United States Patent and
All referenced product names, and other marks, are trademarks or
registered trademarks of their respective owners.
Availability, prices, and specifications of all products are subject
to change without notice. Actual prices are set by individual
dealers and may vary.
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