Today, digital marketing agency Isobar announced a strategic partnership
with hybris software, an SAP company and the world's fastest-growing
commerce platform provider. The partnership expands Isobar's ability to
provide e-commerce solutions at record scale, speed and efficiency
across markets, while also bringing hybris into the conversation with
premiere luxury brands and omni-channel retailers seeking to reach
consumers anywhere they prefer.
The highly flexible hybris platform allows organizations to synchronize
commerce across multiple channels, brands, business models and
geographies to rapidly enter new markets, launch new channels and manage
multiple brands on a single platform. Isobar will also create custom
platforms for brands on the open development framework hybris created.
The partnership builds on Isobar's successful e-commerce solutions
created for clients including Herff Jones, Hilton, Avis, JBL and Nikon.
"The hybris and Isobar partnership ultimately means that our clients
will gain the most innovative omni-channel solutions possible, because
they can now tap into the collective expertise and resources available
worldwide," Isobar Chief Commerce Officer Steven Moy said. "It will
allow for a more nimble approach to our e-commerce offering, enhancing
our offerings focused on boosting customer engagement with brands."
"As a company made up of a committed and iverse group of digital
innovators and marketing visionaries, Isobar is a great partner for us,"
said Carsten Thoma, President and Chief Operating Officer at hybris.
"The alliance combines Isobar's proven track record of delivering
award-winning, complex omni-channel digital experiences at a global
scale together with hybris' industry acclaimed hybris Commerce Suite.
Our clients will be able to dynamically respond better to market
opportunities, growing and innovating fast and reaping the rewards of
rapid time to market with revenue generating campaigns."
Isobar is a global digital marketing agency consisting of nearly 3,500
digital pioneers in 63 offices, across 37 markets worldwide. Our clients
include adidas, Avis, Danone, Coca-Cola, Fiat, Foot Locker, Google,
General Motors, HBO, Kellogg's, Lego, Royal Caribbean and Sony. We have
won over 300 major awards, including 12 Cannes Lions and 27 Agency of
the Year titles, in the last three years. Isobar is part of the Dentsu
Aegis Network. For more information, visit us at isobar.com | @isobarUS
About hybris software
hybris software, an SAP Company, helps businesses around the globe sell
more goods, services and digital content through every touchpoint,
channel and device. hybris delivers OmniCommerce™: state-of-the-art
master data management for commerce and unified commerce processes that
give a business a single view of its customers, products and orders, and
its customers a single view of the business. hybris' omni-channel
software is built on a single platform, based on open standards, that is
agile to support limitless innovation, efficient to drive the best TCO,
and scalable and extensible to be the last commerce platform companies
will ever need. Both principal industry analyst firms rank hybris as a
"leader" and list its commerce platform among the top two or three in
the market. The same software is available on-premise, on-demand and
managed hosted, giving merchants of all sizes maximum flexibility. Over
500 companies have chosen hybris, including global B2B sites
W.W.Grainger, Rexel, General Electric, Thomson Reuters and 3M as well as
consumer brands Toys"R"Us, Metro, Bridgestone, P&G, Levi's, Nikon,
Galeries Lafayette, Migros, Nespresso and Lufthansa. hybris has
operations in 15 countries around the globe. hybris is the future of
commerce™. For more information, visit http://www.hybris.com.
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