Pitney Bowes, Inc. (NYSE:PBI) today announced that technology research
firm Gartner has named the company a market leader in the first
publishing of Gartner's Magic Quadrant for Customer Communications
Management (CCM) Software. Pitney Bowes is one of only four vendors
placed in the Leaders quadrant for its EngageOne
Communication Suite out of a field of 15 technology providers in the
According to Gartner,
CCM software enables organizations to create, personalize and deliver
communications to customers more effectively via any output channel.
Prospective buyers should use this Magic Quadrant - Gartner's first on
this topic - as a starting point when shortlisting providers.
To read the full report, visit pb.com/ccmsoftware.
"We believe this recognition is a testament to the market size,
scalability and global reach of the Pitney Bowes EngageOne Communiction
Suite," said Jay Bourland, Senior Vice President and General Manager,
Composition and Interaction for Pitney Bowes, Inc. "We are committed to
continuously improving our global solutions against a backdrop of
emerging social, mobile and local platforms and technologies."
The Pitney Bowes EngageOne Communication Suite has a modular
architecture for seamless integration with existing platforms, systems
and databases. It enables organizations to gain a more complete and
accurate 360-degree view of each customer and efficiently produces
targeted, personalized communications. From user-friendly, collaborative
content and design tools, to real-time interaction optimization, Pitney
Bowes EngageOne enhances interactions across all digital, print and
mobile channels. Its customer self-service capabilities include online
bill pay and instant access to account data and documents. Most
importantly, the solution features a powerful, single-server engine that
helps organizations streamline production of every type of communication
from high-volume billing and statements, to interactive correspondence
such as insurance estimates of benefits, to on-demand documents such as
financial services new-account documentation.
Gartner defines companies in the Leaders Quadrant as those who have
scale in terms of market presence and size. "Leaders" have momentum in
the CCM Software sector and significant market share based on a solid
CCM Software product or family of products. The report cites "Leaders"
as high-viability technology providers who have a global presence and
are recognized as major vendors in the CCM Software market and are also
well positioned with their current product portfolio and likely to
continue delivering leading products.
Gartner does not endorse any vendor, product or service depicted in its
research publications, and does not advise technology users to select
only those vendors with the highest ratings. Gartner research
publications consist of the opinions of Gartner's research organization
and should not be construed as statements of fact. Gartner disclaims all
warranties, expressed or implied, with respect to this research,
including any warranties of merchantability or fitness for a particular
About Pitney Bowes
Pitney Bowes provides technology solutions for small,
mid-size and large firms that help them connect with customers to build
loyalty and grow revenue. Many of the company's solutions are delivered
on open platforms to best organize, analyze and apply both public and
proprietary data to two-way customer communications. Pitney Bowes
includes direct mail, transactional mail and call center communications
in its solution mix along with digital channel messaging for the Web,
email and mobile applications. Pitney Bowes: Every connection is a new
PCTags: Gartner, Pitney Bowes, Magic Quadrant, software, customer
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