ZTE today confirmed that the company has joined Power Matters Alliance
(PMA). The news originally broke at the Mobile World Congress (MWC)
With the evolution of consumer electronics, the average number of
products consumers use is growing. Despite improving the efficiency and
level of access these devices provide, consumers remain tethered to a
range of charging devices and power cords. PMA is a wireless charging
standards organization that has emerged to establish guidelines and
standardize an infrastructure for the future of wireless power. PMA is
committed to creating wireless power supply standards for handsets and
electronic equipment that conform to IEEE standards, and it is bringing
together large organizations, such as AT&T, Google, and Starbucks, to
help achieve these goals.
The need for a standardized wireless charging infrastructure stems from
the current environment where terminal units differ in power parameter
requirements and wireless charging is confined to only a few handsets
and certain geographical regions. As the world's fourth-largest handset
manufacturer, ZTE supplies over 10 million units anually, and is
uniquely positioned to contribute to the development of wireless
charging solutions. By joining PMA, ZTE offers a strong boost to the
commercial popularization of wireless charging technology and the
unification of international wireless charging standards.
"Battery life has always been a challenge for manufacturers of
smartphones as well as a bottleneck in advancing smartphone
development," said Mr. Kan Yulun, Corporate Vice President of ZTE
Corporation and CTO of the ZTE Mobile Device Division. "Wireless
charging is one of the next big innovations in smartphones and we are
currently conducting research and development in this area in the hopes
of enriching consumers' lives through increasingly intelligent
About ZTE Mobile Devices
ZTE is the No. 4 mobile handset manufacturer in the world according to
global industry analyst IDC. ZTE produces a complete range of mobile
devices including mobile phones, tablets, mobile broadband modems and
hotspots, and family desktop integration terminals.
ZTE has partnered with over 230 major carriers and distributors in more
than 160 countries and regions around the world, and has strategic
partnerships with 47 of the global top 50 carriers. In 2011, ZTE applied
for more international patents than any other company in the world.
ZTE has focused on the smartphone market in recent years and the ZTE
Grand series, including the Grand S which debuted at CES 2013 and the
Grand Memo which debuted at MWC 2013, highlights ZTE's transformation
into a high-end flagship smartphone producer and opens a new era for ZTE
as a major global handset brand.
ZTE Mobile devices is a division of ZTE, the global telecommunications
equipment, networks and mobile devices company headquartered in
Shenzhen, China and with a combined 2011 turnover of over $13.7 billion
and over 30,000 employees. ZTE is a publicly traded company listed on
the Hong Kong and Shenzhen stock exchanges. www.ztedevices.com.
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