Front-runner of the smartphone application developers, AppDisco Inc.,
(CEO: Jeong Soohwan, eng.adlatte.com)
is exhibiting at Mobile World Congress (MWC) in Barcelona, Spain from
the 25th to 28th of February. AppDisco is the only
company participating in MWC among Korean mobile advertising platforms.
During the exhibition, AppDisco demonstrates AdLatte, Asia's
representative reward-based mobile advertising platform, with its slogan
"Every Day is Pay Day with AdLatte". AppDisco also introduces its new
service, Latte Screen, which was launched recently. Latte Screen is a
reward-based mobile advertising lock screen thatutilizes a user's lock
screen as an advertising platform. Users get rewarded when they unlock
their smart device screens and be exposed to the advertisement on it.
Visitors will be able to see the new and various trends of reward based
mobile advertising industry with these two products.
"Considering that AdLatte has achieved a growth rate of 10,000% in Korea
and Japan within one year from its release, AdLatte has huge potential
in the global market as well," said one of the attendees of MWC.
Jeong Soohwan, the CEO of AppDisco, explains, "Participating in MWC 2013
means a lot as it will help us to build a global network and brand
awareness of AdLatte. During the exhibition, we have been exchanging
valuable data and ideas with about 20 major companies and industry
people. This event will boost our global expansion which is one of our
main goals this year as a company."
(AppDisco Booth Information: App Planet Hall 8.1M22)
AppDisco, headquartered in Seoul, South Korea, is a trendy, creative
business venture that strives to give users a new and fun experience.
AdLatte was the first movers of the mobile advertising industry in
Korea. With unique ideas and passionate approach, AppDisco aims to help
people understand the paradigm shift from web to mobile by developing
original contents for smart devices.
For further information check www.eng.adlatte.com
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