Entertainment Arts Research Inc. (EARI) continues to move forward with
its master plan of being a leading high tech marketing and game
development firm by adding some key foundation pieces. On December 28th
they completed the acquisition of purchasing the database infrastructure
from Sail Marketing and have brought in a premier world-class
international web design team from India.
Joe Saulter, CEO of EARI said "With the two newest acquisitions along
with purchasing Daily App Dream in November, EARI now has the capability
to provide their client's web design, hosting with monitoring software,
website optimization, create customer databases and feature developers
apps and games in front of their 400,000 plus a month user udience
through Daily App Dream. The two new acquisitions only represent two of
the seven acquisitions we are looking to close by the first quarter of
If EARI closes part or all the remaining five companies they are in
negotiations with now it will create between $10 to $22 million in
revenue for EARI in 2013. "We are targeting companies with at least six
years of history providing outstanding services that will help us and
our clients maximize their customer base," said Joe Saulter.
All seven companies will have combined revenue of $22 million for 2012.
EARI feels confident they will achieve their goals of creating a
reacquiring revenue stream of at least $10 million with their new
services in 2013. Joe Saulter added "Today with social media playing
such an important role in analytical marketing you really need an
innovative game development technology company such as EARI to
understand and implement our game development experience to address
social media marketing. Older marketing firms that are more traditional
in their marketing process will look to our services to help them with
their social and interactive media needs because it will be too
expensive for the traditional marketing firms to offer our superior
technology services themselves."
EARI plans to add between 10 to 35 new jobs in 2013 to help support
their new marketing services for their clients.
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