Companies understand that customer loyalty is only as strong as the
consumer's last experience. Increasingly these businesses are turning to
[x+1] to deliver superior, personalized interactions across their
various online channels.
A new case study examines how [x+1] reliably processes some 4 TB of data
and billions of user profiles and records using the Aerospike (formerly
Citrusleaf) real-time NoSQL database and key-value store. The full [x+1]
case study is available at: http://www.aerospike.com/why-aerospike/customers.
The cloud-based [x+1] Origin platform combines an enterprise data
management platform (DMP), with a powerful real-time decision engine,
Web services APIs, advanced analytics, and multi-channel execution.
Together, these capabilities enable companies to deliver the right
message to the right consumer at the right time across multiple digital
channels-including content management servers, chat systems, email
systems, ad servers, and demand-side platforms (DSPs).
The new case study examines the multi-channel marketing demands that led
[x+1] to choose Aerospike. It also reviews how the proof of concept
cemented the company's decision to move into production with Aerospike
clusters in each of its four U.S. data centers. Key benefits that [x+1]
has realized with Aerospike include:
"[x+1] is the marketing platform of choice for Global 1000 companies
that understand the need to make the most of every customer interaction
at every touch point with compelling, personalized offers," said Brian
Bulkowski, Aerospike founder and CTO. "We are thrilled by the success of
[x+1] in using our Aerospike database to deliver relevant offers within
milliseconds across the Web, email, mobile and social media channels
that consumers use to interact with businesses today, building brand
value and strengthening customer loyalty."
[x+1] is a marketing technology provider that combines a leading
enterprise data management platform (DMP) with multi-channel execution
capabilities powered by a patented real-time decision engine, Web
Services APIs and advanced analytics. Top companies in financial
services, automotive, retail, CPG, telecommunications, online services
and travel have significantly increased the performance of their digital
marketing investment by using [x+1]'s solutions and services. [x+1] has
been singled out as a 'leader' in "The Forrester Wave™: Demand-Side
Platforms, Q4 2011." To learn more about [x+1], visit http://www.xplusone.com.
Aerospike, Inc. offers the only real-time NoSQL database and key-value
store that delivers predictable high performance for mission-critical,
Web-scale applications. Aerospike's flash-optimized, shared-nothing
architecture scales linearly, consistently processing over 300k
transactions per second per node with sub-millisecond latency. With
automatic fail-over, replication, and cross data center synchronization,
the Aerospike database reliably stores billions of objects and terabytes
of data-while providing 100% uptime and a 10x improvement in TCO over
other NoSQL databases. Customers accelerating their business with
Aerospike include adMarketplace, eXelate, Sony's So-net, and The Trade
Desk. For more information, visit www.Aerospike.com.
Aerospike is a registered trademark of Aerospike, Inc., in the United
States and/or other countries. All other trademarks and registered
trademarks are the properties of their respective owners.
[ Back To NFVZone's Homepage ]