Today SmartEnergy IP™, a leading strategy and research firm dedicated to
smart grid customer education, announced being awarded a contract from
the U.S. Department of Energy (DOE) to create the Smart Grid Customer
Education Working Group. The working group will bring stakeholders from
the energy and utilities industry together with the common purpose of
sharing information and building best practices around smart grid
customer education. By evaluating tools, techniques and programs used by
utilities across the United States to introduce advanced metering,
time-of-use rates, and energy management to its customers, the group
will develop a Smart Grid Customer Education Model that will become a
resource for utilities rolling out smart grid programs.
"The overall success of smart grid will ultimately depend on whether or
not customers take a more proactive role in managing their energy use,"
said Juliet Shavit, President of SmartEnergy IP™. "Given the need for
utilities to effectively communicate the deployment and benefits of
advanced metering infrastructure (AMI) with customers, we look forward
to collectively using the knowledge and experience of the Smart Grid
Customer Education Working Group to develop industry best practices for
smart grid customer education."
Shavit added, "With utilities and regulators across the nation searching
for ways to measure the success of customer education pograms, it is
becomingly increasingly critical to bring together stakeholders from the
energy and utilities industry to develop and implement best practices
for educating customers about smart meter deployments and related
programs. After harnessing the expertise of the Smart Grid Customer
Education Working Group to create a Smart Grid Customer Education Model,
we look forward to providing utilities with the tools and the technology
needed to interact and engage with their customers on smart grid."
The Smart Grid Customer Education Working Group will be made up of
investor-owned, municipal, and cooperative utilities in addition to
solutions providers, research organizations, industry associations,
regulators and public advocates. For more information on how to join the
Smart Grid Customer Education Working Group, please email firstname.lastname@example.org.
The Smart Grid Customer Education Model will be made available to the
electric power industry on SmartGrid.gov,
a multiagency Web site dedicated to providing basic information about
the Smart Grid, the Recovery Act Smart Grid Programs and other Federal
grid modernization initiatives. To learn more about the Smart Grid
Customer Education Working Group or SmartEnergy IP™, please visit, www.smartenergy-ip.com
or call Kristin Marcell at 215-504-4272.
About SmartEnergy IPTM
SmartEnergy IPTM practice is a research and consulting
organization within SmartMark Communications, LLC that is dedicated to
helping utilities communicate the benefits of Smart Grid to customers.
As utilities roll out Smart Grid initiatives - from smart meters to
dynamic pricing programs-there are ways to ensure that customers are
best prepared to make smart energy choices and positively support these
rollouts. SmartMark Communications has over a decade of experience in
the energy and utilities customer care domain, helping utilities and
suppliers market effectively to customers. For more information, visit www.smartenergy-ip.com.
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